Will Develop ‘Hello Kitty® and Me’ Series for the ‘Put Me In The Story’ ® Personalized Children’s Book Platform
Liz Kelsch, Publicity Manager
CHICAGO, IL – November 14, 2013—Sanrio, the global lifestyle brand best known for pop icon Hello Kitty, and Sourcebooks, a leading independent publisher and developer, are pleased to announce a brand new children’s book series, Hello Kitty and Me. Sanrio and Sourcebooks will create eight original Hello Kitty stories designed and written specifically for the Put Me In the Story personalized children’s book app and website. Sourcebooks will also develop and distribute physical and digital copies through booksellers, major retailers, and libraries.
“Hello Kitty is a worldwide treasure and we’re thrilled to help tell her story,” says Dominique Raccah, CEO and publisher of Sourcebooks. “For the first time, Hello Kitty books will be written with personalization in mind, which changes the sharing and bonding experience for parent and child.”
The first Hello Kitty and Me book will be released in July 2014. In Hello Kitty and Me: Best Friends, Hello Kitty and her closest friend do all the things best friends love to do, including flying a kite, playing at the beach, having sleepovers and riding bikes in the park. Using the Put Me In The Story platform, the child’s name will be integrated throughout the text, making your child the star of story!
Sourcebooks recently announced the addition of The Berenstain Bears and Sesame Workshop books to the Put Me In The Story app and website.
Sanrio, best known for global icon Hello Kitty
and home to many endearing characters including Chococat
, My Melody
, and Keroppi
, is a worldwide lifestyle brand founded on the “small gift, big smile®” philosophy – that a small gift can bring happiness and friendship to people of all ages. For over 50 years, this philosophy has served as the inspiration for the broad spectrum of unique Sanrio products and experiences. Today, more than 50,000 Sanrio-branded items are available in over 70 countries and upwards of 15,000 U.S. locations including department, specialty, national chain stores and over 80 Sanrio boutiques. For more information, please visit www.sanrio.com